INTRODUCTION

 

INTRODUCTION OF KEIKEU KOREAN DESSERTS S.A.S. 

KEIKEU 

KOREAN DESSERTS S.A.S

“Korean delicacies, flavor with tradition”.

HISTORY OF THE COMPANY

The company (KeiKeu Korean Desserts), was created with the objective of being viable and recognized at the municipal level, knowing a new culture of desserts as is the culture of South Korea, satisfying the desires of customers, so that they feel comfortable and return daily to our business. In spite of not being a staple product, these products are in great demand for their innovation and for the acceptance of the gastronomic pastry culture of another country, in this case South Korea.

MISSION 

The mission of KeiKeu Korean Desserts S.A.S. is to offer high quality products (Korean desserts), providing a combination of varied flavors and minimalist designs, making us the preferred destination for desserts.

VISION

In 2028 Keikeu Korean desserts S.A.S, will be recognized for its innovation in the creation of new flavors and presentations, as well as for its customer service and commitment to the local community, being a sustainable and responsible company that contributes to economic and social development while delighting the palates of customers with the best Korean desserts and quality.

GENERAL OBJECTIVE

To produce and market high quality desserts with excellent presentation in the municipality of Sopó.

SPECIFIC OBJECTIVES

● Marketing area: Increase brand visibility and improve awareness of the different products.

● Human resources area: Recruit trained personnel for each area of the company.

● Production area: Manufacture desserts with high quality ingredients, taking into account the needs, tastes and preferences of customers.

● Administrative area: Manage resources and make effective decisions for the different areas of the company.

● Environmental area: Use organic and local ingredients, reducing the use of processed raw materials.

● Finance area: Improve efficiency in cash flow management, reduce operating costs and increase revenues.

ORGANIGRAMME

CORPORATE VALUES

1. Honesty: It is important because it allows us the healthy execution of the activities carried out in the company through correct and transparent practices.

2. Teamwork: We foster an environment of collaboration and mutual support among all members of our team.

3. Social responsibility: We are aware of our impact on the community and the environment, we strive to be a socially responsible and sustainable company.

4. Commitment to quality: We ensure that every product that comes out of our kitchens meets the highest quality standards.

5. Punctuality: It is important for the company because it allows us to carry out a better effectiveness in each area because it facilitates a better optimization of time.

6. Respect: Respect inside and outside the work area, mutual respect towards our co-workers, customers and suppliers, show a positive attitude in order to provide good service and customer satisfaction.